The Event Marketing Playbook:

Content Strategy

Follow up in real-time with relevant content

Generate greater demand by following up in real-time with your attendees through Certain's native integrations.

Create engagement and collect valuable data

Provide a tailored experience while also collecting useful information on your attendees preferences.

Personalize your attendee experience

Use customizable content and logic to create a unique, personalized experience for your event attendees.

Certain allows us to bring global events into our overall go-to-market strategy with the strength of their integrations and ability to support all types of events.

National Instruments

FinancialForce

The ability to provide a personalized and dynamic experience for our attendees is what we love most about Certain. We also appreciate the expertise they’ve brought in helping us meet our event marketing goals.

© 2018 Certain, Inc. All Rights Reserved Worldwide

What our customers say

Don’t just take our word

Event Automation for Data Driven Marketers

Field Marketing 

Chief - Marketing Operations & Technology

There are a number of ways to get people interested in your event. Whether it be location, speakers or offsites—you name it and you can use it to get potential attendees not only interested, but excited about your event. But where does it all begin? Social media? Email? Blogs? 

If events are the human, face-to-face side of marketing, content is the conversation in between those engagements. Download this playbook for pre, during, and post-event tips on developing an effective, killer content strategy for your next event!